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NUAs

NUAs

October 13, 2025

Net Unrealized Appreciation (NUA): A Hidden Opportunity in Your 401(k)

Do you hold company stock in your 401(k) from a publicly traded employer? You might be sitting on a powerful tax strategy that most people never hear about—Net Unrealized Appreciation, or NUA.

Handled correctly, NUA lets you pay ordinary income tax only on the original cost basis, while the growth could qualify for lower long-term capital gains rates.  The potential tax savings can be huge!

It’s a one-time opportunity with potentially significant savings—but one misstep can close the door forever.

You’re Not Alone in Overlooking This Gem

Many dedicated employees build substantial company stock without realizing the options. We’re here to listen and illuminate the path and help:

  • Turn growth into favorable tax treatment
  • Preserve meaningful retirement benefits
  • Help strategically reward years of loyalty
  • Protect what you’ve worked hard to build

Don’t let a hidden opportunity slip away

Book An Appointment